D.Studio is a branding agency in London, and here you can see one of their re-brands that modernised an old bakery.
The simple, icon style image forms a W representing the name of the bakery, whilst showing a more modern brand with the cleanliness and block colour.
The colours maintain a level of tradition and visualise the baked products sold.
The image above also shows how the brand has been applied to other products needed for the store, such as the open and close sign.
You can see more branding by D-Studio on their website.